BIRTV 2008 Exhibition Report
January 9, 2009
NTT Electronics exhibited its products at "BIRTV 2008" which was held from November 5th till the 8th in Beijing, China.
At the NTT Electronics booth, we used the large-screen displays to demonstrate AVC/H.264 codecs supporting 4:2:2 Chroma for content transmission, devices for broadcast equipment and AVC/H.264 codec solutions for content creation.
NTT Electronics Booth
NTT Electronics Booth
We'd like to say "thank you" to those who visited our booth during "BIRTV 2008".
Real-time codec solutions
AVC/H.264 HDTV/SDTV encoder/decoder "HV9100 Series"
Lightweight and compact high-performance MPEG-2 HDTV encoder/decoder "H5000 Series"
Product overview "HV9100 Series"
With an AVC/H.264 CODEC LSI chipset built-in that supports 4:2:2 Chroma, the HV9100 Series provides high-quality and low latency in a wide range of bitrates.
Product overview "H5000 Series"
The H5000 Series is a high-quality encoder and decoder made for content transmission; it supports a lightweight and compact half-rack size. It can be mounted onto OB Vans, helicopters, and motorcycles and is perfect for transmission and relay from the field and events over ENG/SNG and dedicated lines.
Booth demonstration
We emphasized the high-definition quality and low latency achieved by our products even at low bitrates by using triple monitors to show original images along with MPEG-2 (12 Mbps) and H.264 (6 Mbps) images. The outstanding quality of MPEG-2 images and the same level of definition achieved by the H.264 at half the bitrate of the MPEG-2 system attracted widespread interest among visitors.
MPEG-2 HDTV/SDTV Encoder "RU3100 Series"
Product overview
MPEG-2 Encoder that makes it possible to digitize common antenna systems installed in public racecourses, public facilities, hospitals, and hotels in combination with OFDM modulators at a low cost.
Booth demonstration
We conducted demonstrations using simulation images. Our product, which achieves high cost-performance in addition to being usable with HDTV, SDTV, and analog input, which is in great demand in China, stimulated the interest of the audience. Exhibited for the first time in an overseas exhibition, it also attracted the attention of a large number of audiences.
Multi-Use HDTV/SDTV MPEG-2 IP Encoder/Decoder "RU3000 Series"
This small-size set-top box-type MPEG-2 Encoder/Decoder is easy to use. Provided with an RS-232C/RS-422 pass-through function for remote control and an upstream audio function from decoder to encoder, this system is best suited to the remote monitoring of rivers, roads, ports and airports.
Devices for transfer equipment
Super-Compact Full High-Definition MPEG-2 Encoder Module "LibraENC Module"
Product overview
Long-awaited all-in-one encoder module supports high-definition video. Capable of encoding full high definition video while retaining a compact configuration. Compact, high performance and superbly stable all-in-one modules simplify the configuration of HDTV-compatible equipment.
Booth demonstration
We arranged two large-screen displays to enable visitors to compare original images and images compressed and decompressed using the MPEG-2 system and experience the high-definition quality and low latency of our products first hand.
Super-Compact MPEG-2 SDTV Encoder Module/Decoder Module "SD Module"
SDTV-compatible, all-in-one encoder and decoder module. Compact size is ideal for portable devices such as wireless video cameras. Combining compactness, high-performance, and excellent stability, this all-in-one module enables simple equipment configuration.
H.264/AVC HDTV real-time codec LSI supporting PCI Express interface "PINEA"
The world's first single-chip HDTV transcoder LSI (MPEG-2 to AVC/H.264) "Matiz"
Product overview "PINEA"
PINEA is a single-chip solution that delivers high-quality video compression and playback while reducing the processing load on personal computers and networks. It supports H.264/AVC, a next-generation video compression format that provides twice the compression of MPEG-2.
Product overview "Matiz"
The Matiz is an epoch-making LSI that implements MPEG-2 to MPEG-4 AVC/H.264 transcoding in a single chip. It can halve the bitrate and double the compression ratio, so HDTV or SDTV contents in MPEG-2 format can be easily stored and transmitted - while retaining premium video quality.
While SDTV is still popular in China, interest in HDTV has grown significantly since the Olympic games in Beijing last summer. Interest in H.264 codec technology has grown during the same period. H.264 is a new codec technology, and many people at the exhibition came in believing that the picture quality of H.264 was still immature. However, utilizing our long experience in codec development, the HV9100 demonstrated superb picture quality compared to MPEG-2 and impressed many initially skeptical visitors.
As always, we appreciate your comments. They are an invaluable guide for us as we develop our products to meet the requirements of various worldwide markets.
Supplementary information
NTT Electronics Contacts
Digital Video Sales Division
Inquiries about Codec System Solutions